About Me:After graduating from McGill University in 2004 and not finding employment in Canada, I returned home to Connecticut. For two years, I worked as a Senior Teller at NewAlliance Bank in Vernon. In September 2008, I completed a full-time MBA program in International Business and Marketing at St. John’s University, Queens, NY. Upon completing my degree requirements in May 2008, I started full-time work as a marketing associate at AllianceBernstein, before being let go due to the economic crisis. In Fall 2009, I start a Ph.D. program in Marketing at University of Massachusetts-Amherst.   My preliminary research interests include:

Consumer Behavior, Corporate Social Responsibility/Sustainability, Marketing Communications, Brand Management, International Marketing, Decision Theory (e.g. Elaboration Likelihood Model), Consumer Packaged Goods, Coffee

Activities: McGill Tribune (A&E alum editor), French Institute | Alliance Française, my Masters Thesis:

Corporate Social Responsibility Marketing of American and Western European Multinational Enterprises: A Longitudinal Study of Stakeholder Engagement, located at: http://www.smalrus.com/SMRTHESIS.pdf

Interests: 127 rue Prince Arthur est, ARSENAL Football, Café Dépôt (specifically the 24-hr one on the corner of St-Laurent/Prince Arthur, MTL), Cafe Grumpy (NYC), Computing, Corporate Social Responsibility, Downhill Skiing, Euro-style coffeehouses, Geopolitics, Guitar, HABS Hockey, International Political Economy and Business Debate, Joe the Art of Coffee (NYC), La Belle Ville de Montréal, L’équipe de France de Football, Macro-trends (i.e. Tipping points, Long Tails, Black Swans, etc), Montreal CANADIENS Hockey, Olympique LYON Football, Pepe’s Pizza (New Haven, CT), Poetry, Politics, Poutine, Songwriting, Starbucks, Sustainable Business, Triple Bottom Line, Urban Underground Rail Systems (Subway, ‘T, ‘ Metro, Metropolitain, Tube, Underground, etc…), Watching low-flying airplanes, Waxing philosophical

Favorite Music: Top Six: Rane, Radiohead, Sigur Rós, Wilco, U2, Coldplay

Alternative/Rock: The Album Leaf, Andrew Bird, Arcade Fire, Arctic Monkeys, Badly Drawn Boy, The Beatles, Beck, Bloc Party, Brian Eno, Broken Social Scene, Death Cab for Cutie, The Decemberists, Doves, Duffy, Elbow, Engineers, Feist, The Flaming Lips, Franz Ferdinand, The Hives, Interpol, Kaiser Chiefs, Kings of Convenience, Kings of Leon, The Kooks, Leaves, Maxïmo Park, Modest Mouse, The Music, My Morning Jacket, The National, Oasis, Pearl Jam, The Postal Service, Ra Ra Riot, The Rapture, Razorlight, Renata, Sam Roberts Band, Santigold, Sea and Cake, Sean Lennon, Sly and the Family Stone, Spoon, Stars, The Stills, The Strokes, Super Furry Animals, Thom Yorke, Travis, Vampire Weekend, The Walkmen

Francophone: Capitaine Révolte, Les Cowboys Fringants, Jean Leloup, Malajube, Noir Désir, Stefie Shock, Tricot Machine, Les Trois Accords

Jam: Addison Groove Project, Galactic, John Butler Trio, John Mayer [Trio], Medeski Martin Wood, moe., Nero, Robert Randolph and the Family Band, Sound Tribe Sector 9, String Cheese Incident, Trey Anastasio

Electronica/DJ/Dance: Chemical Brothers, Clint Mansell, Cut Chemist, DJ Logic, DJ Shadow, Four Tet, Jamiroquai, Manitoba/Caribou, Moses Mayes, The New Deal, Particle, Rinôçérôse, Röyksopp, St. Germain, The Thievery Corporation, Tiesto

Hip-Hop: Beastie Boys, Digable Planets, Dizzee Rascal, Jay-Z, Jurassic 5, Kayne West, The Knux, Mos Def, Public Enemy, Nas, The Streets, Talib Kweli

Jazz: The Bad Plus, Art Blakey, Charlie Mingus, Dave Brubeck, John Coltrane, Miles Davis, Thelonious Monk, etc…

World: Amadou and Mariam, Antibalas Afrobeat Orchestra, João Gilberto/Stan Getz, Seu Jorge

Favorite TV Shows: 24, 30 Rock, The Apprentice/Beauty and the Geek/Hell’s Kitchen (guilty pleasures), American Chopper, Benny Hill, The Big Bang Theory, Bravo TV Wednesday Night Reality Programming, Chuck, The Colbert Report, The Cosby Show, The Daily Show With Jon Stewart, Everybody Hates Chris, Everybody Loves Raymond, Extras, The F Word with Gordon Ramsay, Family Guy, Flight of the Conchords, In Living Color, It’s Always Sunny in Philadelphia, The Jeffersons, Jeopardy!, Keeping Up Appearances, Last Comic Standing, The McLaughlin Group, NUMB3RS, Ramsay’s Kitchen Nightmares, Seinfeld, The Simpsons, The Showbiz Show with David Spade, The Unit, Yo Gabba Gabba, Les Bougon – c’est aussi ça la vie!, Le Hockey Subway/Molson Ex à RDS (des Canadiens de Montréal)

Favorite Movies: Fight Club, Amélie, 24 Hour Party People, Black Sheep, Boondock Saints, The Bourne Trilogy, A Clockwork Orange, The Corporation (documentary), Gladiator, I Am Trying to Break Your Heart – A Film About Wilco, Lord of the Rings, Matrix, Millions, ? (Pi), Requiem for a Dream, School of Rock, Slumdog Millionaire, Star Wars, Stranger Than Fiction, Tommy Boy, V For Vendetta, Wallace and Gromit, Willy Wonka and the Chocolate Factory, anything with the Three Stooges or the Marx Brothers

Favorite Books: Fiction
* Brave New World – Aldous Huxley
* Fight Club; Survivor – Chuck Pahlaniuk
* The Fuck Up – Arthur Neresian

Non-Fiction
* The Black Swan: The Impact of the Highly Improbable – Nassim Nicholas Taleb
* Capitalisme Contre Capitalisme – Michel Albert
* The Clash of Civilizations and the Remaking of World Order – Samuel Huntington
* Democracy in America – Alexis de Tocqueville
* Imperial Hubris – Anonymous/Michael Scheuer
* No Logo: Taking Aim at the Brand Bullies – Naomi Klein
* On Liberty – John Stuart Mill
* Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time – Howard Schultz
* Made to Break: Technology and Obsolescence in America – Giles Slade
* Supercapitalism: The Transformation of Business, Democracy, and Everyday Life – Robert Reich
* The Wal-Mart Effect – Charles Fishman
* Tescopoly – Andrew Simms
* The Theory of Moral Sentiments – Adam Smith
* The Wal-Mart Effect – Charles Fishman

* any of the books from the Financial Times/Goldman Sachs Business Book of the Year award shortlists
( http://www.ft.com/bookaward)

Childrens’
* Curious George – H.A. Rey
* Harold and the Purple Crayon – Crockett Johnson
* The Hockey Sweater (Le Chandail de Hockey) – Roch Carrier
* Mike Mulligan and His Steam Shovel – Virginia Lee Burton
* Mike’s Kite – Elizabeth MacDonald

Favorite Quotes: they say the recipe for sprite is lemon and lime. but i tried to make it at home; there’s more to it than that.
“want some more homemade sprite?”
“not ’til you figure out what the fuck else is in it!”
~mitch hedberg

there’s no such thing as soy milk. it’s soy juice. but they couldn’t sell soy juice, so they called it soy milk. because anytime you say soy juice, you actually start to gag. know how come i know there’s no such thing as soy milk? because there’s no soy titty, is there?
~lewis black

i believe that the way in which we should truly live is: we should think about what we are going to do… and then not do it.

your boss comes in on monday and goes, “hey, you’re my go-to guy, i need a report by friday.”

you go, “i’ll get right on it chief.” and then you go back to your desk, you put your feet up, and you spend the week thinking about it.

and then he comes in on friday and goes, “where’s my report?”

and you say with a big grin on your face, “i didn’t do it.”

and he goes, “why not?”

and then you say, “because i didn’t want to dissapoint you.”
~lewis black

i’d gladly pay you tuesday for a hamburger today.
~j. wellington wimpy

i think the presidential seal should be a real live seal. and i will not budge on this.
~tim calhoun (snl weekend update)

beep beep, ribby ribby.
~tracy jordan (30 rock)

Favourite Artists: Dali, Magritte, Miro, Mondrian, Picasso (the cubist period), Pollack, Riopelle, Rothko, Seurat, Tanguy, Vaserely, Pacific Northwest Coast art

Favorite Comics: Lewis Black, Bill Cosby, Lavell Crawford, Flight of the Conchords, Ricky Gervais, Mitch Hedberg, Demitri Martin, Tracy Morgan, Wanda Sykes, John Witherspoon

Favourite Periodicals: The Economist, Financial Times, Harper’s Magazine, liberal-leaning media, NME, Rolling Stone

Favorite Sports Teams: Montreal Canadiens (National Hockey League)
Ottawa Senators (National Hockey League)
Les Saguenéens de Chicoutimi (Ligue de Hockey Junior Majeur du Québec)
Arsenal (English Premier League football)
Olympique Lyonnais (Ligue 1 French football)
L’Équipe de France (FIFA international football)
Montreal Alouettes (Canadian Football League)
London Wasps (Guinness Premiership rugby)

Who I’d Like to Meet:
Jack Bauer (hero of 24)
Lewis Black (comedian)
The Edge (guitarist for U2)
Jonny Greenwood (guitarist for Radiohead)
Naomi Klein (author, No Logo and The Shock Doctrine)
Saku Koivu (captain, Montreal Canadiens)
Chris Martin (lead singer of Coldplay)
Richard Nixon (former President of the United States)
Gordon Ramsay (Three-star Michelin chef)
Anita Roddick, DBE (founder of Body Shop)
Howard Schultz (Chairman/Former CEO, Starbucks)
George Soros (billionaire philanthropist)
Thom Yorke (frontman of Radiohead/solo artist)

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